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Instagram Direct Message offers targeted engagement for Brands

  Instagram Direct offers targeted engagement for Brands, it offers unlimited opportunities for engaging with followers. Instagram released a private photo and video messaging tool called “Instagram Direct.” Close in functionality to Snapchat, Instagram Direct allows users to send a video or photo to targeted users.… Find out more...
 

Instagram for PR: 4 overlooked ways to use the app

We have all seen and likely created a sepia-tinted, vintage-style digital photo on our smartphones using the photo sharing service Instagram. It makes our images look much cooler than they are, which is probably why the number of Instagram users is exploding from 15 million in early 2012 to 500 million users in June 2016.
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How teens use Instagram

Caroline Moss conducted an investigation of how teens use Instagram. It boiled down to three biggies: Strategic hashtagging, mass followers (it helps, at the start, to follow people who tag #followforfollow because they always follow back), and defining your own “cool” niche. Because once the sheen of high numbers is over, the people you go on following are those you know personally, or those whose aesthetics match yours.

Pro tip: an app called #TagsforLikes helps you tag your photos with hashtags related to a given theme broadening your reach.

Don’t abuse this magnificent new power. Moss’s advice: keep your photos good and your hashtags relevant. We like that.

 

 

25 brands that are using Instagram effectively

Even though Instagram has been around for only two years, the site continues to explode in popularity, attracting nearly 100 million users. It was only a matter of time before the world’s biggest brands started getting in on the action.
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Why Instagram is a great crisis tool

What’s the latest and greatest tool for crisis communications? If you ask Maureen O’Connor of NYMag.com, it’s Instagram. Her article, “How Instagram Became the Best Crisis PR” details how public figures are tapping the photo sharing app to clean up after their messes.… Find out more...
 

Buying a shoutout really boosted the traffic to our website. We had hundreds of new subscribers from people who were interested in our Parenting niche and topics. We have advertised before in the past, but could never pinpoint such targeted traffic at such a cheap rate. Setting up my third shoutout now!

- Susan, TotsFamily.com

 

Sales were slowly dropping for my iPhone app so I was seeking new leads. I though about advertising with Instagram but there was nothing out there, I then came across BuySellShouts and bought a shoutout on a car niche page. Within a day, my sales had tripled and I was back in the top 100 on the AppStore! People swarmed to the app from the shoutout. I would highly recommend this service to anyone.

- Richard, WhizURL iPhone App

 

My Instagram account only had 500 or so followers, until I bought a shoutout and added my Instagram account name to the caption. In 2 days, I had over 12,000 followers and so many likes on my pictures I couldn't count them all!

- Lucy, Cake Designer

 

I used other services like BuySellShoutouts before online but non compared to the speed and customer service they provide. My shoutout was created exactly how I wanted it to be and the views to my site were incredible. Best $40 I have spent on advertising.

- James, Retargg Ad Retargeting Software