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How to use Instagram Shoutouts for your advertising campaign

How to use Instagram Shoutouts for your advertising campaign

If you are an organization looking to build your brand name and increase traffic and sales, then digital marketing is a must for you. Gone are the days when just the print media was enough for your advertising campaign; today you just cannot do without digital media, especially social media. If you want your product or service to sell well, you will have to harness the benefits of social media marketing for sure. This is how to use Instagram Shoutouts for your advertising campaign

With the added advantage gained via the social media presence, you can not only outrun your rivals, but also reach the zenith of your venture. And that is exactly where Instagram Shoutouts come into the picture. Instagram being an easy-to-use medium of sharing pictures and messages is among the most popular of the social media and with more than half a billion users, you can expect a massive, worldwide popularity via Instagram.

That is the very reason why using Instagram Shoutouts has become an integral part of the social media campaigns launched by various businesses and organizations and everyone is eager to leave others behind in the rat-race. Obviously, competition is increasing by the day and getting a couple of Shoutouts automatically isn’t enough.

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What should you do?

If you are a new company/business/organization, you need to go slow and steady and gradually build your follower base via Instagram shoutout. You can find out other leading brands/organizations in a similar domain as yours and then give them a few shoutouts regularly so that they start noticing you and you can expect shoutouts in return as well. If this doesn’t automatically work, you can ask them for shoutout exchange and if they are willing to do so, both can benefit and enhance their follower base. This is an excellent way of marketing because both brands belonging to a similar domain will have followers will relevant interests that may soon convert to sales.

You could also ask your clients/customers who are happy with your product/service to give you a shoutout via their messages or pictures and thus, you will have an organic promotion amongst the follower base that your client/customer may have. Though there isn’t any guarantee that you will have a sale immediately, it can significantly increase traffic and popularity as well.

However, if you have been in the industry for quite some time and have a fair sized user base and are looking for broader promotion and popularity, you could ask experts in your domain to offer Instagram shoutouts for your services or products after reviewing or analyzing them. This would mean a lot to your products or brand. Not only will it get exposure to a wider audience base that follows the experts’ opinions and reviews, but will tell your potential clients or customers more about the services and products that you offer, tempting them to buy from you when they are in need of the same.

Naturally, if you are willing to get the best benefits out of your social media marketing campaign, it is important that you start using Instagram shoutout to its full potential. This is how to use Instagram Shoutouts for your advertising campaign