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- 72% of Instagram users say they’ve bought beauty-, fashion-, or style-related products after seeing someone brag about them on Instagram.
- Engagement with brands on Instagram is 10 times higher than Facebook, 54 times higher than Pinterest, and 84 times higher than Twitter and,
- Over a third of Instagram users have used their mobile to purchase a product online – making them 70% more likely to do so than non-users.