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7 Useful Tips on How to Grow Instagram Followers

There are more than 1 billion active monthly users on Instagram, and the social network’s reach continues to grow.

If you’re hoping to boost your Instagram presence and reach a bigger audience, then there are specific strategies you can implement. Follow these seven tips to grow Instagram followers on your page.

photo of women working on her smart phone to learn useful tips on how to grow Instagram followers

Write Out a Strategy

Before you get started on your plan to grow Instagram followers, it’s important to create a strategy for your page. Whether you’re sharing your overall lifestyle, focusing on fashion, or promoting a brand, you should know your account’s true purpose.

This can help you figure out how to make the most of your content. Some things to consider are your audience, the value you’re bringing to your followers, and how frequently you’re planning to post.

Create Strong Captions

Wondering how to get more Instagram likes and followers? 

Most Instagram users value authenticity over almost anything else. When writing your captions, be real with your audience and write in a voice that feels true to you.

Don’t be afraid to write longer captions. They’re a great place to provide context for posts and engage with your community.

Grow Instagram Followers With Good Content

Beautiful, eye-grabbing photos are an important part of how to gain an audience on Instagram. 

But although photos are important, don’t forget other types of content. Live videos and Instagram Stories are other crucial ways to engage fans and provide valuable content.

Choose Your Hashtags Wisely

Strategically using hashtags can help make more people aware of your content. Hashtags can also make your posts easier to find.

It’s important not to overdo it by overloading your posts with too many hashtags, including ones that might not be relevant to your page. Try to aim for five to 10 hashtags per post.

Be Active Online

If you’re looking for tips on how to gain an audience, one good strategy to follow is being active. You should be posting consistently and keeping an eye on which times of the day encourage the most engagement.

You should also respond to comments quickly on your Instagram account and interact with your followers as much as possible.

Collaborate With Your Community

Working with other influencers can boost your standing in the Instagram community and help you grow Instagram followers. You can work with others to cross-promote pages and reach a new audience.

You can also look into purchasing a shoutout to get your page posted on a popular account.

Try Out a Contest or Two

One way to encourage engagement and for Instagram users to follow your account is by hosting giveaways and other contests.

As part of the contest rules, you can ask that people interested in entering leave comment on your post and follow you. They can tag a friend, introducing your page to a wider audience.

Boost Your Instagram Presence

Now that you know the best strategies to grow Instagram followers, you can start to expand your online influence. 

For more tips on making the most out of your Instagram presence, check out our follower building services.