It doesn’t matter whether you own a business, you’re a model, or you’re just trying to get as many followers as possible, there’s an art to promoting on Instagram.
Those who understand this art succeed and reap Instagram praise. Those who don’t understand the art of Instagram marketing receive no reward and are left feeling empty inside. It’s a dog eat dog world out there.
One of the easiest ways to attract traffic to your Instagram is through shoutouts. When another Instagram promotes your Instagram account, you win big. Learn how to get Instagram shoutouts so you can reap the benefits.
What Are Instagram Shoutouts?
Instagram is an integral part of any business’s marketing scheme. But many companies simply don’t understand how to use the platform effectively. Any successful Instagram marketing campaign takes into account their target market and how to reach them.
To reach your target market, you have to understand the tools Instagram provides. Instagram has so many marketing tools already, and they’re always adding to their arsenal. With that in mind, let’s start with the Instagram shoutout.
An Instagram shoutout is when other users promote your content on their page.
For example, let’s say you own a brewery and plan a marketing campaign for your new brew. Part of your campaign is posting the brewers brewing the beer to your Instagram story. Another part of the campaign is posting pictures of the design for the new brew.
Both of these marketing tactics are the right places to start. But how do you generate traffic and gain followers with those posts? The answer is having other Instagram users share your posts and story, otherwise known as Instagram shoutouts.
There’s a reason for using the term viral to describe anything that spreads online. The reason we say viral is that content spreads like a virus. In this case, it’s a good virus, one that brings everybody joy with beer.
How Do Instagram Shoutouts Work?
Instagram shoutouts are more effective if someone with a lot of followers shares your business’s content. It’s great having your friends share your content, but Instagram is a big popularity contest.
The more followers the user who shouts you out has, the more people engage with your content. Again, think of your marketing content like a virus. You’re trying to reach as many people as possible.
This type of marketing is known as influencer marketing. Accounts with a lot of followers are known as influencers because they have something everyone wants; a broad audience. People pay attention to what influencers post.
Having influencers share your posts is the most effective method of shoutout marketing.
Get Your Instagram Shoutouts Today
If you’ve been scratching your head trying to crack the Instagram nut, scratch no more. Instagram shoutouts are an easy, effective way to reach your target market.
Click here to learn more effective ways to market on Instagram!